Capabilities

Information technology – with all its faces – is the mean. Innovation is the aim. We do the rest.

Capabilities

We have a strong know-how in creativity and in digital transformation. We often think out of the box and we like to find the alternative solution taking care of every aspect with a style that distinguishes us. Whether it is a graphics, a web site, an eCommerce platform or networking activities, first of all we listen to the requests and needs of the customer offering a concrete solution, favouring reactivity and a constant collaboration side by side.

Design and creativity

01Logo

“In the beginning was the word” but also the name had its importance … and the logo as well! Naming and logo are the two key steps of a project and tell since the very beginning a part of the success of the project itself. We handle both of them, creating a cool and reliable company identity and we follow all steps, always in touch with the customer who receives a highly professional service including research, concept and visual activities.

02Corporate identity

Whether it is a brand (Brand Identity) or a company (Corporate Identity) we can create or analyse its identity, creating the needed strategy involving marketing and creativity areas. We know all graphic and communication aspects and we work to improve customers’ reputation.

03Graphics creation

From the design to the manufacturing, we face all the steps involved in the creation of graphics, both for a web project and for printed samples. We manage creative projects for companies and franchising, we handle the creation of graphics for advertising and international exhibitions. We create attractive and successful packaging fit for eCommerce, no matter which kind of product you sell.

04Photo and video

We live in a world where the image is almost more important than the content and it is compulsory having photo and video productions able to tell about your company and your products. The manufacturing of the images for your web site, of the products for your eCommerce and of videos for your channels is important and must be done in a professional way if you want to make the difference.

Web development and Software

01Web site

We are young but we have been here since the very beginning when the web sites we developed were browsed using Explorer and Netscape. The world has changed and now we check that the site we develop for you can be visited with any browser, resolution and device available, no matter if it is a presentation site or a more complex one. We have developed web site for several markets, from non-profit organizations to cosmetics companies, from food&beverage to finance. We pay attention to security and we supply routine maintenance services and constant coaching with the customer.

02E-Commerce

eCommerce platforms are constantly growing – even if in Italy they have not reached European percentages yet – and have become one of the main activity of our development department in the web area. Both tailor-made and using CMS systems, mainly Magento™, nopCommerce™, Wordpress™ and Woocommerce™. We are able to follow the whole development: creation of the graphics, payment options with credit cards and the main gateway for the online payment. We supply the possibility of integration with management systems such as TeamSystem, Microsoft, Zucchetti and Sistemi.

03App

We create iOS apps for Apple devices and apps for Android devices. We can create apps for web mobile and native apps that allow our customer to keep a permanent contact with the users. We have been credited as Apple developer and Google developer and we handle the publishing and maintenance of the apps on Apple’s App Store and on Google’s Play Store.

04Web apps

Hemingway said that “literature is like an iceberg: we read only one-eighth of the overall mass” and nowadays we can paraphrase him saying that the web works in the same way. We have handled many apps working on systems usable only through limited accesses or intranet or with a front-end visible to anyone and with complex systems behind areas with limited access. We have developed web platforms and SaaS, software in C# and Java, web-services and API for customers being both start-up and international companies.

Marketing & social media

01SEO

Is your site the window-shop of your activity or an eCommerce platform, with a great graphic design and proper contents and are your products the best ones on the market but it is not successful? Have you ever tried searching it on Google? A good web site needs to be found and our team can supply a constant service of Search Engine Optimization (SEO) with the guarantee of an increase of visits through a better ranking in the results of the main search engines.

02Social Media Management

We handle corporate communication on the social networks and on the platforms available on the web. We create a constant dialogue with the customers and we monitor their interactions in order to improve their engagement and to create tailor-made marketing activities on the social networks, mainly on Facebook, Twitter, Instagram, LinkedIn and Pinterest.

03Advertising

We can publish advertisement adds online and through the main advertising platforms such as Google Adwords and Facebook Ads creating advertisement campaigns and following all steps: from the creativity to the strategy to the monitoring activity and the analysis of the final results. We are Google partner and we have always several campaigns on going in order to guarantee a sure visibility to our customers’ sites.

04Copy

We create text contents able to describe your company in the best possible way. We analyse the contest and the targets and we create customized texts. We have several consultants for the translations in English, French, German, Spanish, Russian and Chinese and we can create multilingual sites in order to offer an exponential growth of the number of potential visitors.

IT assistance

We handle networks and servers for small, medium and large companies. We offer a high-quality, successful remote and on-site assistance.

Visit the area IT Support

Capabilities

Capabilities

Design and creativity

01Logo

02Corporate identity

03Graphics creation

04Photo and video

Web development and Software

01Web site

02E-Commerce

03App

04Web apps

Marketing & social media

01SEO

02Social Media Management

03Advertising

04Copy

IT assistance

Purelab S.r.l.

Registered Office

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